April 2012

IVL, Name Drop, Solutions

It's GO time! Imprint is very pleased to announce that our partner company GO has become an official sponsor of the World Stage Racing team and pro driver Brian Wong. Driving since the age of 15, Brian is one of the gifted, up and coming drivers to keep an eye on in NASCAR's National Circuit....

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(Sigh) The surprising thing wasn't that a 28-year-old "assclown" would channel The Social Network's Sean Parker—it was that Van Horn's comments came on the heels of a whole series of tech-startup flareups over everything from advertising women as "perks" at a company event, to a marketing video featuring a woman clad in a corporate T-shirt and underwear, to...

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This new tub from LIXIL has me "foaming" at the mouth. Designed by none other than our very own Imprint Culture Lab alumnus Kenya Hara! As a person who rarely takes a bath, the idea of soaking in foam is quite appealing and has the power to make me a believer of the "bath" time. Introducing...

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Someone on the twitter sphere directed me to this new denim company in the UK, Hiut Denim Co. They've taken an old town business that had been long been extinct and gave it a second life. Cardigan is a small town of 4,000 good people. 400 of them used to make jeans. They made 35,000...

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This video of Caine's cardboard arcade has spread like wildfire over the social networks. It's such a touching video about a boy and his creative venture. It's interesting to see that not only was was this child's arcade affected by present technology but Caine's father's business has evolved to a more "ebay" centric biz. But...

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I'd like to take a moment to generate some attention to one of our previous topics that Imprint has discussed in a past symposium. Architecture! Students of UC Berkeley have created a tumblr to focus on the fun that architecture and kittens can be. So with a little photoshop and creativity we present some amazing...

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At first I thought this was a complete joke but then after some research quickly realized that it is indeed a very real project. Well, moreso a concept than an actual product at this time, but certainly something to look forward to in the future. The internet just went public only about 20 some odd...